Help reduce your premiums with Vitality

If you’re making an effort to lead a healthy lifestyle we believe you’re likely to live longer and make fewer claims. So we think it’s only fair you should pay less for your health insurance cover.

With the Vitality programme, everyone can benefit from a healthier lifestyle.  Do a few simple things, like eating well and taking a bit more exercise, and you could lower your premium when you come to renew your health insurance policy. Doing these things can even increase the discount your entitled to on Mark Warner holidays and Champneys Health Resorts.

How Vitality works

The more Vitality points you earn the higher your Vitality status. Increase your status from Bronze where everyone starts, to Silver, Gold and with enough effort Platinum. The more you do to look after yourself, the higher your status will become and the greater the discounts you could receive to help you lead a healthier lifestyle.

Health Insurance Savings

  • If you don’t claim you’ll receive a no claims bonus of 25% of this year’s premium towards the cost of next year’s cover.
  • By taking part in our Vitality programme and making an effort to actively look after your health throughout the year, this no claims bonus could increase to 50%, 75% or even 100%.
  • So, by leading a healthy lifestyle you could help reduce the cost of next year’s health insurance cover.

See how much our health insurance could cost you

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© Prudential Health Limited trading as PruHealth. All rights reserved.

PruHealth is a trading name of Prudential Health Limited and Prudential Health Services Limited which are registered in England and Wales. Registered office at Laurence Pountney Hill, London EC4R OHH. Registered numbers 5051253 and 5933141 respectively. Prudential Health Limited and Prudential Health Services Limited are authorised and regulated by the Financial Services Authority.